Now for the second time, after allegedly abandoning their first claim, Chick-fil-A sent a cease-and-desist letter to Bo Muller-Moore who makes screen printed "Eat More Kale" T-shirts by hand. Apparently, Chick-fil-A believes that use of the slogan … [Continue reading]
Cut Your Marketing Expenses When Revenues Are Down?
I received a Technolawyer e-newsletter promoting an article, by Lee Rosen, revealing the secret to charging flat legal fees. The secret is to make your fixed expenses variable. One of the expenses suggested to be changed to variable is marketing and … [Continue reading]
Bing & Google – Search Engine Evolution
Bing is now using Facebook data to display websites your friends have "liked". This is influencing the ranking of the search engine listing results in a way that is personal to you and will display results on the first page which could previously … [Continue reading]
Toys, Fast Food & Advertising Regulations
The city of San Francisco doesn't want children to get a toy with their meal at a fast food restaurant if they want french fries. However the city would allow them to get a toy if they eat something healthy (within their nutritional … [Continue reading]
Can Your Vanity Phone Number Become a Sex Line?
Toll-free vanity phone numbers are not only easy to remember, but after the end of a long advertising campaign a good vanity phone number can be remembered for years. After a law firm discontinued a two-year advertising campaign with 1-800-HURT-911, … [Continue reading]
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