Lawyers have several sets of rules to consider when creating advertisements. The FTC regulates all advertising in every state; each state may have its own regulations concerning general advertisers; and the attorney ethics rules of the state in which you are advertising will regulate lawyer advertising. A review of FTC rules can be seen at Advertising FAQ’s: A Guide for Small Business and at Advertising and Marketing. Most rules are just plain common sense and are meant to protect the [Read more…]