Update: The Yellow Pages are nearing an end and marketing guru (former giant in the Yellow Page industry) Dick Larkin has a new website for marketing Commandomarketing.com
I’ve wanted to write another article about the Yellow Pages, but want to get a quick note out about a FREE webinar tomorrow (the webinar is over, but you can still read useful yellow page and marketing information by Dick Larkin).
The webinar is moderated by Dick Larkin, the Yellow Pages Commando who is a nationally known expert who formerly worked in the Yellow Pages industry and for the last couple of years has been a proponent of online “yellow page” advertising.
I believe he has found that the print version is not yet dead and he promises to provide some very interesting and useful information. The webinar will also include several experts from the Yellow Pages industry.
I have attended several of Dick’s free webinars and they are very informative. In fact, I’m upset that I missed the last one. If you’re lucky enough to read this before tomorrow, you can sign up for the free webinar at the top of the page just under “Register Here”.
Just like a lot of people told me that TV advertising was coming to an end, many people seemed to think that the Yellow Pages would come to a quick end. While the Yellow Pages have seen a few bumps in the road, and may eventually disappear, I believe they still work well now.