Comments on: Should Your Law Firm Have a Web Site?

By: submit articles

submit articles — Tue, 12 Dec 2006 08:52:21 +0000

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By: Clay C

Clay C — Tue, 05 Dec 2006 23:27:09 +0000

Great article - with law firms in particular, I don’t think the question is if they need a website, it’s how to manage their overall online presence. Meaning: the firms I work with often have 2, 3, or more sites. Some sites are generic, some are focused on particular areas of practice… I’m interested in your opinions on “fragmenting” a law firm’s online presence like this: the advantages and disadvantages.

By: Ingvar Grimsmo

Ingvar Grimsmo — Sun, 29 Oct 2006 00:41:49 +0000

Inbound links are important. But they are not alike. The best links are one-way from a PR4 or better site with the same keywords in at least the page heading if not the domain name. In addition, it is important that the link anchor text also contains the keywords.

Ingvar - Law Firm Webmaster
http://www.lawyersontheweb.com

By: Rusty

Rusty — Fri, 10 Mar 2006 06:43:05 +0000

While most of the major search engines like Google, Yahoo and MSN have algorithms that favor larger sites, a 20 page solo practioner web site can still get 1st page rankings on those major search engines if the web site is optimized properly. Web sites that are optimized for specific keyword phrases can do exceptionally well at being able to generate new business via the web. The more localized and specific the keyword phrases are, the greater the chance of turning that visitor into a prospective client. Another factor is in bound links to a web site. I know plenty of sole practioners that work on link building for their site. This can be done through link exchanges with other attorneys or even listings on free directories such as the one at www.ilawyerdirectory.com (this is a Southern California directory but there are plenty to be found in each region of the country). Then of course there are paid directory listings. If you’re not sure if it’s a good directory to list in, do some localized searches. Consumers typically search the web in this fashion: (location)+(practice area)+(attorney or lawyer). An example would be “los angeles personal injury lawyer”. The web is the absolute best spend of money if done properly compared to other advertising options.